90.8 percent of the motorsport audience attribute the Allwyn logo to the right team on BoxBoxd, against 86.1 percent who can name the brand and 47.9 percent who can say where the branding appears.
Method, the BoxBoxd Brand Recall Index. A blurred sponsor logo with no name attached, three questions in order, name the brand, name the team, place the branding. 445 tests on Allwyn, 2026 season.