OKX is a Crypto sponsor on the motorsport grid, currently with McLaren Racing, active since 2022.
OKX is the primary partner of McLaren Racing, a cryptocurrency exchange platform.
OKX is currently a sponsor of McLaren Racing, based in Woking, United Kingdom. McLaren Racing is one of the most decorated teams in motorsport history, with eight constructors championships. Based in Woking, England, the team uses Mercedes power units and won the 2024 constructors title with Norris and Piastri.
Visibility of OKX on the motorsport grid runs through livery placement on the McLaren car, team apparel, broadcast hospitality, global championship signage, broadcast graphics and digital impressions on team and championship channels.
The BoxBoxd panel of 50,000 motorsport fans tracks unprompted brand recall for sponsors on the grid through quarterly surveys. The reading for OKX captures awareness, association strength with McLaren and demographic composition of the fan base recalling the brand.
Sponsor measurement reports are available via the BoxBoxd Brand Recall Index.
OKX is a Crypto sponsor of McLaren Racing on the motorsport grid.
OKX has been active as a motorsport sponsor since 2022.
The BoxBoxd panel of 50,000 motorsport fans tracks unprompted brand recall for OKX through quarterly surveys, capturing awareness, association strength and demographic composition of the fan base recalling the brand.
Sponsor measurement reports for OKX are available via the BoxBoxd Brand Recall Index. Aggregated panel data is licensed CC BY-NC for editorial citation.